No other flowering tree gets my heart racing than the billowy bright yellow mimosa! They bloom towards the end of February, lasting tiIl the first week of March and I always look forward to coming home in the south of France just to catch the two precious weeks that they are out! Too bad that they don’t last long but when they do arrive, they are not only lovely to look at, they also exude a heavenly scent, so delicate and fragrant, a wisp of sweet lemon that you can’t get enough of! They seem to thrive well along the steep slopes of the Riviera – both Italian and French – and that is why at such time of the year, this region bursts in yellow to the great delight of passersby who can’t resist taking out their camera to record a lasting memory of the short-lived but breathtakingly refined flowers
With the mimosa’s qualities of strength and robustness and a flower that is fragrant and delicate, it symbolizes a strong woman but with a gentle and kind heart, that is why every International Women’s Day which we celebrate every 8th of March, it is a custom in Italy to give sprigs of the mimosa to every woman they know or encounter each day, like the postwoman Giuletta who delivers the mail or Valentina, the next door neighbour who always say “Buongiorno” with a smile.
And to honor this special day, our Theme this time is about the flower symbol of the woman – the Mimosa.
Despite the Recession, the mimosa export business will continue to grow since they are grown locally and, unlike other businesses that relocate to “cheaper-labour countries”, the mimosa will remain 100% Made in Italy.
It has become THE Ambassador of Made in Italy products!
In 2009, Mimosa was declared Color of the Year by the ‘Oscars’ of the color world- Pantone. According to the color authority, it’s the one universal color that best sums up the hue that will define our feelings and desires for a fresh new year.
Such a nice color to brighten up the world!
And to show you how excited I am, I just had to have this shot!
Auguri alle signore! (Best wishes to the ladies!)